The Letter “T” Can Make You Rich

Steven Droege
3 min readJul 28, 2022

Yes, the letter “T” can be the most extraordinary thing ever imagined!

This amazing concept came from

The T-Shaped Marketer

Have you heard of this?

The T-Shaped Marketer goes like this…

You have a TON of different paths you can specialize in with making money online…

Such as:

  • Content Marketing
  • Copywriting
  • Paid advertising
  • E-commerce
  • Email Marketing
  • … (and MORE)

Luckily, you don’t have to master ALL of the paths.

Not even close!

You can become very successful from getting great at one (maybe two).

Great or great?

Here is how it breaks down…

The vital takeaway is to GO DEEP, not WIDE.

Have you heard the saying, “Jack of all trades, master of none…”

You never want to be the “Jack” in affiliate marketing.

Be T-Shaped & Avoid T-Pain

Pun intended!

It’s painful & expensive to do digital marketing wrong.

To be a T-shaped marketer, you need to have a basic understanding of the digital marketing parts.

But, be a specialist in one area.

To start, ask yourself, “What do I want to be an expert in?”

For example, if you say paid media (ads), your “T” would look like this:

Now, looking at that “T” which broad marketing school do you want to know?

Don’t worry. You can use any path to succeed in Affiliate Marketing.

There are many different ways to reach success!

Have you picked your team?


Let’s keep going…

Sponsored by The Letter “T”

Final question: What area of marketing are you weakest in?

You might be thinking, “Come on Steve, the answer is EVERYTHING!!”

If so, you are not the only one…

Everyone has to start somewhere.

And most people never start.

The fact that you are reading this, shows you are committed to growing.

Maybe you know a bit about copywriting, but your weak at marketing on social media.

Whatever the case is, brush up and get a general understanding of everything in the “T.”

By following this path, you will gain a breadth and depth of knowledge and skills that almost NO marketers have.

In other words, it makes you valuable.

And your value has a price tag.

People are willing to pay you more because you are the real deal who can get them results.

If you don’t know where to start, send me a private message and I guarantee we can find a fit for you.

All you have to do, is be willing to put in the work.

Start here:

With gratitude,